Earth Bits show in Lisbon displays planet's cry for help

Italian studio Dotdotdot created project with ESA and IEA

02 April, 14:44

    (di Daniela Giammusso) (ANSAmed) - ROME, 02 APR - A new exhibition called "Earth Bits - Sensing the Planetary" created by the Italian studio Dotdotdot opens April 5 at the Lisbon Museum of Art, Architecture and Technology (MAAT).

    The multi-sensory exhibition was created with the scientific support and collaboration of the European Space Agency (ESA), the International Energy Agency (IEA), and EDP Innovation and EDP Sustainability.

    It is part of MAAT Explorations, a new lineup of exhibitions, didactic activities and public programmes created by the Portuguese museum's curator, Beatrice Leanza, to further explore, through different points of view, the most current issues linked to environmental transformation.

    Through multimedia installations, dataviz (data visualisation), digital wallpaper, animated videos, and a special interactive console, the exhibition tries in a completely new way to raise individual and collective awareness on the topic.

    "Our point of departure was to not have any prejudices or moral intents," Alessandro Masserdotti told ANSA.

    Masserdotti is the co-founder and CTO at Dotdotdot Studio, which has been working for 16 years in Milan in the field of interactive design to make IT interfaces more understandable and user-friendly, with the aim of making data accessible to everyone.

    "We entered the world of museums and culture when no one expected technology in those spaces," Masserdotti said.

    His studio's clients include the M9 Museum of the 20th Century in Mestre (VE), the Small Museum of the Diary in Pieve Santo Stefano (AR), the Aboca in Sansepolcro (AR), and soon also an exhibition that will tell the story of Raphael's passion for the grotesques at the Domus Aurea in Rome.

    "What's essential for us is that the user experience is never passive, but interactive with the spectator," Masserdotti said, especially when it is most urgent to create "critical thinking about the impact of one's own behavior on the entire planet".

    Earth Bits - Sensing the Planetary will be open through September 6 and includes four multimedia installations.

    The opening installation, called "Power Rings", is a dataviz loop showing electricity consumption in Portugal in 2019 and 2020, demonstrating the impact of restrictions and measures adopted during the first lockdown and how Covid-19 affected the country's energy needs.

    Next comes "24Hours: the ecology and energy of our flux", a 12-metre illustrated mural that meticulously shows the mechanisms of energy consumption at the heart of 80 simple actions that people regularly perform on a daily basis, from making a coffee to checking Facebook.

    With the console "The co2 mixer", visitors can calculate their own energy impact on the planet based on their individual lifestyle and habits.

    Finally, the large digital wallpaper "Planet Calls", which is 'painted' with data and images, visually translates valuable information from ESA's Copernicus satellite programme, showing the public the historic correlation between the increase in CO2 emissions generated by human activity, global warming and repercussions such as flooding, melting glaciers, rising sea levels, drought and wildfires.

    "I believe this will be one of the future possibilities for the museums of tomorrow," Masserdotti said.

    "Today the world of science is very important, and the museum is a connector between people and culture. It will be increasingly more important to bridge the gap between the common man and the torrent of data and evidence that we possess," he said.


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