Milk boycott in Saudi Arabia after Morocco

Leading dairy products targeted for price hikes

06 July, 13:57

    (ANSAmed) - RABAT, JULY 6 - The protest and boycott against a price hike for milk and dairy products has expanded to Saudi Arabia after Morocco, affecting 'Almanrai', a leading milk company in the Middle East.

    On July 2 the price of milk and yogurt suddenly increased, according to products, up between 5 and 9%. The price, the company said, ''matched an increase in production costs connected to energy, transport, cheese imports and manpower''.

    Saudi consumers however did not appreciate the excuses they deemed a ''pretext, not at all clear and without details''. The boycott was promoted online under the hashtag #letitrot and in a few days obtained the result of making 'Almanrai's stocks fall by a few percentage points. (ANSAmed)

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